Many of us feed our dogs and/or cats with a diet which we've found by chance, or because it is available where we normally shop. Scratch the surface and many of these products are well marketed, less well formulated. Lots of supermarket brands are full of carbs via grains including maize or rice and use limited amounts of animal meals which are not always of great nutritional value. All of our products are grain free, and feature gently cooked ingredients including freshly prepared meat.
Many pets manage fine on standard food, but we've found with our own experience that grain free diets just seem better tolerated and less likely to leave you holding your nose at some of their side effects!
We offer mainly single animal protein diets so if your pet has an allergy you should be able to find a suitable choice which avoids the problem protein source.
Not only do our Puppy & Kitten formulas offer great taste in easy to crunch smaller kibbles, they're packed with key nutrients to provide the building blocks for optimum growth and development.
We ensure that in addition to easily digested protein, there is also plenty of omega 3 including DHA which helps with eye and brain development, antioxidants which help build up the immune system and the perfect levels of calcium & phosphorus to support strong, healthy bones.
The combination of high meat levels, gentle cooking and carefully selected additions including vegetables and herbs ensure a lip smacking, tail wagging and purring response to our foods.
We've had amazing feedback from happy customers who have often been surprised that their picky pets love whole so much!
Our Superfood for Dogs range offers the chance to really pep up your pet's diet and provide some special ingredients which supercharge their food.
Boosting antioxidant levels can help with a strong immune system, and in some cases may even support brain and heart health.
We feed our own pet Cocker Spaniel with our product because our years in the industry and training with vets and expert nutritionists tells us it's the right choice.
We will only sell or recommend a product we'd be happy to choose ourselves .